IMPORTANCE OF CUSTOM BRANDING

Good Morning

My friend John reminded me last evening that when
writing about FLEXIBILTY MARKETING,
the core benefit of SEND OUT CARDS is the newest
addition to the tool chest of Marketing options.
CUSTOM BRANDING

CUSTOM BRANDING
Who better than you knows your business.?
Advertising agencies have to assign a business analyst
to shawdow you, ask tons of questions, then meet with
their superiors to formulate what they consider to be
YOUR CUSTOM BRAND.

SEND OUT CARDS provides you a variety of tools and
information to allow you with experimentation, what it is
that you want your customers to Remember about you.

The seasonality of a business requires that when people see
your core Brand with a Festive twist-they still know it is
your  firm.

Other examples might be Valentine's Day-St. Patrick's Day,
Easter, Victoria Day and Canada Day.

Another example might be that you have made a Donation to
a local Charity. When your customers see this is reminds them
why they support you.

You and your firm are seen as Compassionate and Helpful for
your community.

CUSTOM BRANDING-Development of a Brand is much more than a logo, a Tag Line.
It is a feeling. Does it represent WHO YOU ARE and what you
stand for. One of next weeks blog Topic will be DESIGN AND COLOR.

Brains storming with a friend, your spouse, your staff enables you
to obtain valuable insight from other prespectives.

The Send Out Cards systems allows you to be creative. Research
may show you samples or ideas. It is always best practise to see
what your competitors are doing in the marketplace.

Does their Custom Branding tell you Who and What they are or Do?

This process requires time and effort..

Next Blog will list a variety of questions to help steer you in the right
direction. Introspection of you, your products, your business, your history
in your community.
Questions?   adlib08a@gmail.com      1-403-896-9841
Rene Jaspar
The Canadian Card Guy
Send Out Cards